New Year Raffle

You just have to hand it to Yuga, a.k.a Abe Olandres. He’s currently giving away prizes. All one needs to do to get a chance to win is just to link up his blog. It's a wise move in more ways than one, heheh.

For those of you who don’t know who Yuga of Yugatech is, he’s only one of the most prominent, if not THE most prominent of the SEO trailblazers in my country. He’s currently the Main Man on the scene, and the way I see it, seems like everything he touches turns to gold.

As I said, this promo of his is a shrewd business move in more ways than one.

For one, it brings good PR. I believe that Yuga seems to be a good guy. I have yet to come across a bad blog post about him, after all. Though I don’t know him personally, I already admire him for being a fellow Ilonggo and a trailblazer and leader-of-the-pack in this world of pro-blogging in the Philippines. This promo of his made him all the more respectable, in my book, because this shows generosity.

But you have to admit, this promo of his brings more than PR. It actually has several, absolutely sensible moneymaking strategies attached to it.

1) It actually promotes his own company, plogHost.com in a win-win way. While it may seem like he just threw away a year’s worth of hosting for two clients, which translates to revenue his way, in the world of shrewd business strategies, it’s actually much like a Bishop being put out to set the scene for a “checkmate”: the two winners of his promo may get a year free, but if they like the hosting plan they got, and would like to stay on, then Yuga wins for years to come.

2) If the winners like the hosting plan (so far I’m liking the speed with which the sites hosted on Yuga load), then he promotes it to his friends! What’s more, Yuga may ask for a linkie or credits back to ploghost, which is more than a fair del. Ergo, advertisement and promotion galore!

3) The many people who will be linkie linkie-ing up his promo post and the two sponsors, Auction.ph and his own company, plogHost.com, will be giving them so much link love, they’ll rise up the ranks of Google results.

4) The many links and the consequent hits back to his site will generate more AdSense credits.

So is it shrewd or is it SHREWD?!

You just gotta hand it to Yuga! ;)

But his disclosure made the promo all the more credible and it showed his integrity. ;) Rock on, Yuga!